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Venue: Bloomerang Room clear filter
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Wednesday, July 22
 

3:15pm EDT

Where Strategic Planning and Fundraising Meet
Wednesday July 22, 2026 3:15pm - 4:15pm EDT
Are you tired of the “spray and pray” approach to fundraising? (Aka: throw it all out there and hope something sticks method)

Is your organization ready to raise substantial funds to grow your programs or operating capacity?

Funding for Good’s experts will outline WHY every organization needs a well-crafted strategic plan and HOW to use it to leverage both dollars and donors. This workshop breaks down the top ways a strategic plan contributes to fundraising success and what donors are looking for in your written plan. Finally, walk away with actionable tips and tools to cover the cost of your next planning process
Speakers
avatar for Marie Palacios

Marie Palacios

Lead Consultant, Funding For Good
Marie Palacios, Lead Consultant for Funding for Good, is an expert educator, consultant, and facilitator who helps leaders achieve their goals.She combines evidence-based facilitation methods and two decades of professional experience to facilitate dynamic and productive meetings... Read More →
Wednesday July 22, 2026 3:15pm - 4:15pm EDT
Bloomerang Room

4:30pm EDT

Sustaining the Sustainer: Well-Being for Fundraisers
Wednesday July 22, 2026 4:30pm - 5:30pm EDT
“Are you happy in your job?” is a common question, but is happiness the right measure—or should we focus on fulfillment? This session explores what fulfillment means for fundraising professionals and why achieving it remains challenging. We’ll share insights from practitioners and survey results on staffing and the philanthropic landscape. The discussion will address pressures such as reduced federal support, declining giving trends, and growing demands on fundraisers, which have led many to leave or change roles. Finally, we’ll examine what the future holds for the profession and present strategies for individuals and organizations to thrive.
Speakers
avatar for Kris Kuhns

Kris Kuhns

Senior Vice President, CCS Fundraising
Kris’s path into philanthropy began with her study of medical anthropology, a field that deepened her understanding of human behavior, community health, and the structural forces that shape social outcomes. That academic foundation continues to inform her approach to fundraising... Read More →
avatar for Tommy Amal

Tommy Amal

Chief Advancement Officer, National Association for College Admission Counseling (NACAC)
Tommy M. Amal, MS, CFRE, is Chief Advancement Officer at the National Association for College Admission Counseling, where he leads strategy across major gifts, foundation partnerships, and enterprise development. He focuses on building sustainable revenue and advancing equity in education... Read More →
avatar for Doug Trout

Doug Trout

Chief Executive Officer, DRiWaterstone Human Capital
Doug Trout joined DRiWaterstone (DRiW), a leading executive search in 2020 and led the nonprofit search practice starting in 2022; he became Chief Executive Officer in 2024.

DRiWaterstone Human Capital is an ideally blended firm focused on purpose-driven organizations. DRiW unites executive search with leadership and culture advisory to build high-performing teams. Our approach: rigorous search, stakeholder alignment, inclusive practices, and measurable... Read More →
avatar for Julie Naranjo Upham

Julie Naranjo Upham

Vice President, Individual Giving, Conservation International
Julie is the VP, Individual Giving at Conservation International, where she leads the strategy for individual global philanthropy and engagement. A seasoned nonprofit executive, she is a frequent speaker at AFP ICON and has served as a co-chair for the Bridge to Integrated Marketing... Read More →
Wednesday July 22, 2026 4:30pm - 5:30pm EDT
Bloomerang Room
 
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