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Designing Donor-Centered Events That Last: A 25-Year Fundraising Success Story
Thursday July 23, 2026 10:30am - 11:30am EDT
GrantFlow Room
Workshop attendees will go behind the scenes of ForKids’ 25th anniversary fundraiser to learn how intentional design, board engagement, and donor-centered strategy fueled record-breaking success. The session highlights practical approaches to committee structure, table hosting, storytelling, sponsorship, and immersive event experiences that deepen donor relationships and drive revenue. Participants will also learn how data, consistency, and year-round planning can turn a single event into a sustainable fundraising cornerstone. Attendees will leave with adaptable strategies they can apply to events of any size to increase impact, engagement, and generosity.
Speakers
avatar for Mary Crosby

Mary Crosby

Senior Director of Development, ForKids
Mary Crosby serves as Senior Director of Development at ForKids, where she leads the strategic direction of the organization’s $5 million annual fund. In this role, she oversees comprehensive fundraising initiatives that deepen donor engagement, strengthen partnerships, and expand... Read More →
Thursday July 23, 2026 10:30am - 11:30am EDT
GrantFlow Room
  Workshop, Workshop Session IV

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