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From Plan to Impact: How Communications Can Drive Fundraising
Thursday July 23, 2026 1:00pm - 2:00pm EDT
TBA
Over the past four years, we have implemented a comprehensive communications schedule designed to engage all stakeholders and align strategies across channels. This workshop will explore how monthly reviews keep teams proactive on upcoming tasks and deadlines, while annual evaluations ensure adaptability by adding or removing initiatives, such as incorporating Giving Day and digital communications committees. We’ll highlight opportunities for personalization and segmentation across direct mail, digital platforms, social media, email, and personal outreach. Participants will learn how leveraging stories through multiple channels can maximize efficiency and amplify impact, showcasing the full continuum of care.
Speakers
avatar for Tricia Ambler

Tricia Ambler

Director of Organizational Giving, Sheltering Arms Foundation
Tricia Ambler serves as Director of Organizational Giving at Sheltering Arms Foundation. In this role, she leads efforts to secure philanthropic support from foundation and corporate funders, working closely with program staff to align funding opportunities with strategic priorities... Read More →
avatar for Lisa Resch

Lisa Resch

Director of Development, Sheltering Arms Foundation
Lisa Resch serves as Director of Development for Sheltering Arms Foundation, where she has dedicated over 12 years to advancing the organization’s mission. Sheltering Arms is a 137-year-old nonprofit that provides advanced physical rehabilitation to inpatient, outpatient, and community-based... Read More →
Thursday July 23, 2026 1:00pm - 2:00pm EDT
TBA
  Workshop, Workshop Session V

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